20 May 2013

Playing Around with Logos

The other day, I drew a circular logo for Desperate Measures Brewing Company, the brewery Satan wants to open someday.

He hated it, and he was not shy about insulting my ancestors. Until I reminded him they were his ancestors too.

So I went back to the original logo I cam up with a while back and showed him some concepts.  Here's what the pint glasses could look like:


And here's what the work shirt might look like:


Not the crossed mash paddles on the right sleeve.  Satan's former military, so I wanted him to feel at home.


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posted by Jeff Holt at 15:40

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