06 September 2011

Panic in Czech Republic - Beer Sales Down

The Czechs are the world's biggest drinkers--163 liters per year per capita in 2005 down to 144 liters in 2010--with the price of water about the same as beer. This drop in consumption has folks afraid of losing their jobs!  A 33% excise tax increase and wine's growing popularity are probably to blame. But, Jiri Vesely, the Czech Beer and Malt Association executive director, is optimistic that there will be 5% growth in next years' numbers.

Americans account for a measly 79 liters a year.  I am doing my best to get that number up, but I'm only one man!

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posted by Jeff Holt at 09:30

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