Currently, ABInBev holds 47.7% of the US market
. Grupo Modelo, makers of Corona, Pacifico, Negra Modelo and nine other brands, has 6% of the market. Now that ABI is buying the part of Grupo Modelo it doesn't own, add the two together and ABI would control 53.7% of the US beer market, and draw the attention of US regulators who don't like it when a company gets more than 50% market share. That's why Grupo Modelo is selling its 50% share of Crown Imports, which makes and sells Corona to the US, and hopefully get below that magic 50%.
Some are concerned that once ABI gets control of the beer market, prices will go up. I don't see why they should worry. According to the Tea Party and Mitt Romney, if it's good for a corporation, it's good for us.
Labels: Beer News